Jan 2024 | San Bernardino, California | Insomniac Events
While everyone celebrated the end of 2023, our Backbone North America team was busy with their last and first production of the year. On December 30th and 31st, Insomniac’s “Countdown to 2024” took center stage. This two-day festival drew in around 60.000 attendees and featured performances by Oliver Heldens, The Chainsmokers, deadmau5, Tiësto, and numerous other artists in San Bernardino, California.
Backbone managed the event’s exterior operations and the shuttle program. Exterior operations includes pedestrian and vehicular flow, traffic management and control, security deployments, wayfinding for vehicles and pedestrians, sanitation and waste management, and interfacing with local businesses. Our Backbone crew worked closely with the promoter and local law enforcement to develop this production’s overall exterior operations and traffic management plan. Additionally, the team ran shuttle programs to and from the event.