Our Behind the B series gives you an exclusive behind-the-scenes look at our projects. In this seventh episode, we look back at one of our unique productions of the season as we take you behind the scenes of festival Op De Ring!
Joining us are Sietse Bakker (Program Director Amsterdam 750 Years), Marc Nipius (Director Tribe Sports and Owned Events), Annejorie Hegge (Executive Producer), and Pieter Lubberts (Managing Director Backbone International). Together, they reflect on how this production came to life, the logistical challenges they encountered along the way, the uniqueness of this event, and the power of collaboration that made this event possible.
A special thank you to Sietse, Marc, and Annejorie for sharing their insights in this episode of Behind the B.
Event and office footage courtesy of Bee Agency B.V.
Video production by Cuzzo Films.