Jul 2016 | London | J King Productions
Star Wars Celebration is a fan experience celebrating the famous movie series. Star Wars Celebration brings together Star Wars fans from all over the world, many of them dressed up in Star Wars themed costumes, to enjoy exhibits, interactive shows, screenings, panels, celebrity guests, and other activities.
Star Wars Celebration Europe took place in London, UK, at the ExCeL London Exhibition Centre. Vendors could rent exhibition space to create their own booth for visitors to experience within the event space.
Backbone was hired by J King Productions to build their experience booth. Backbone created a customized arena for drones to race in two different rooms: in the first room a Moon of Endor look and in the second room the Death Star.
The event took place in the middle of the busy festival season and the request was only received 4 weeks before the Exhibition. Flying in a complete Backbone team was a challenge, but working together with the great team from the ExCel in London and many experienced suppliers made this project turn out very well.
Backbone was responsible for the production management and technical production in both rooms.