3FM Serious Request 2017

Dec 2017 | Apeldoorn | NPO 3FM

About 3FM Serious Request 2017

3FM Serious Request 2017 is the biggest annual radio event in the Netherlands. It always occurs the week before, produced by a Dutch radio station called NPO 3FM. Three radio DJs Christmas and will be locked up in a “glass house” for one week, with intentions to make radio 24/7 (without food) to raise money for the Red Cross.

Role of Backbone

In January 2017, the Backbone International team won the European tender as an exclusive production partner for this event. We managed the overlay and technical production and were responsible for the overall production management. Backbone International was also in charge of crowd management. This included health and safety documentation and overseeing permits that NPO3FM and Gemeente Apeldoorn commissioned for all secondary side events related to 3FM Serious Request.

Throughout the seven days on site, we managed the production- and front office, technical production, overlay, crowd, and production management. The Backbone International team covered the rigorous 24 hours per day schedule. In addition to the services above, we produced the main stage that was in use for seven days with a complete lineup of bands, acts, and DJs from 11 am to 11.30 pm, including the opening and closing events.

The Backbone International team has worked alongside 350 production crew members for client NPO3FM. In addition to our production capacity, our added value to this production was creating a new look and feel for the Glasshouse.

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