Event Information:

Budweiser embraces the progressive EDM culture of Chinese festivals by elevating a festival pavilion to a moment of art.

The BUDx Music Cube is a canvas at the heart of the festival for visuals and motion graphics that pulse to the beat of the main stage like a 360° equalizer. Multiple experiences and activations fuel electronic music.

EDM is life.

Role Backbone:

We assisted client Wink for the Bud-X Event in Xiamen, China. We were involved with the consulting in the pre-production and technical execution of the project.